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Newsletter & magazine ads and sponsorships

Reach the people who run East African business

We only include a business in our newsletters and magazine when we believe it adds real value for our readers. Our editors review every request, and we may decline one that doesn't fit before any payment is taken. Sponsored content is always labelled, no email carries more than three sponsored items, and no business appears more than once in the same email.

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What we offer

Starting prices for a country or category edition; East Africa, monthly and yearly editions cost more. Discounts from 4 placements. Prices include VAT where it applies.

Sponsor card

A card in the Sponsors section of the email, built from your EABD profile: logo, category, town and up to three true highlights such as an award, the Verified badge or your rating.

From KES 3,750

Partner message

Your message after "The numbers": a headline, a short text, an optional image and one button. Labelled "Partner message". You write it or we write it with you, and you approve a proof.

From KES 5,625

Presenting sponsor

"Presented by" under the masthead and a featured card first in the Sponsors section. One per edition.

From KES 11,250

Magazine pages

A half or full page in the EABD Magazine: a profile feature, a page we design from your message, or your own artwork. Covers too.

From KES 30,000

How it works

  1. 1
    Request

    Tell us what you want to say, where and how often.

  2. 2
    Quote with exact dates

    We reply within 2 working days with a quote listing every send date; the dates are held for you while it is valid.

  3. 3
    Accept and pay

    In your dashboard, by M-Pesa or card; bank transfer for larger bookings.

  4. 4
    Proof

    See exactly what readers will see and approve it.

  5. 5
    It goes out

    Clearly labelled, never more than three sponsored items per email.

  6. 6
    Results

    A report after 72 hours and a final one with a PDF: readers reached, clicks to your profile and website, enquiries after a visit. Never readers' details.

Who can advertise: businesses on a paid EABD plan with a published profile. See plans

Questions

What do you decline?

We do not accept betting and gambling, adult content, weapons, tobacco and vaping, political or religious campaigning, pyramid and MLM schemes, crypto investment schemes, guaranteed returns, unlicensed medicines or health claims, alcohol. Regulated businesses (banking and microfinance, insurance, health providers and pharmacies, education institutions, real estate developments, financial advice) need a licence or registration number. We also decline content we cannot check or that would not help our readers.

Deadlines and proofs

Payment is due 5 working days before a send, content 3 working days before, and everything locks 24 hours before. Two rounds of changes are included. Without approved content, your sponsor card runs instead.

Cancellations and refunds

100% back when you cancel 10 or more working days before the send; 50% back when you cancel 4 or more working days before the send; closer than that, no refund but one free move to another date. If we skip or cannot send an edition, your placement moves to the next one, or you get your money back.

Readers' privacy

Advertisers never get readers' names or addresses. Reports show totals only, and link scanners and machine opens are left out.

Request ads or sponsorship

We reply with a quote within 2 working days.

To get a quote, sign in with the account that manages your business on EABD.

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Ask about newsletter & magazine ads and sponsorships

Anyone can ask. We reply within 2 working days.